top of page


Get on with it
And, I mean this in two senses. Firstly, if you are young, inexperienced and poor, you have an edge. It probably doesn’t feel like it but being young means that you have time and energy for starting and growing a business, inexperience brings a fearlessness only possible without the scars of failure and being poor means that you have little to lose. It’s not going to be easy or straightforward and despite your best intentions, you will make mistakes but the earlier you sta
Oliver Brendon
27 minutes ago3 min read


"I just need an original idea"
No - you absolutely don’t. In fact, I would encourage you not to waste time looking for inspiration and trying to think of an original idea. You may eventually land on an idea that hasn’t been done before and consequently believe that you have found a gap in the market. If so, you will need to thoroughly examine why that gap exists? It is usually because there isn’t a realistic market in the gap to sustain a successful business. The travel industry is littered with failu
Oliver Brendon
31 minutes ago3 min read


Why most people never start
If you are a budding entrepreneur, you will find yourself frustrated by corporate structures, bureaucracy or having limited control over decisions. Many never manage to take the courageous decision to leave and forge their own path. They are held back by the realities of life - the monthly bills, young children or a big mortgage. But, most of all, they are paralysed by two powerful and complex emotions. The first is self-doubt or ‘imposter syndrome’ as it’s more commonly
Oliver Brendon
1 hour ago2 min read
bottom of page